You can have the best website in the world for your RV park or your mobile home park, but if your website is not being found, how can you convert visitors into tenants?
Park owners often asked me if we should start driving traffic (which is just a word for visitors) to their websites.
And after reviewing their website, I often find that their website needs a makeover before it’s going to be effective at converting visitors in the paying tenants because the website is either outdated, designed to be pretty instead of being designed to generate a response, or because their site is just giving factual information without emotionally engaging the visitor.
However, once we have redesigned their website to be focused on generating a response in the form of a telephone call, online reservation, or an inquiry, then we really have to turn our attention towards getting the right people to visit the site.
In this video, you’ll learn some of the common problems that prevent people from coming to your parks website, and what you can do about it.
If you’d like help with your website, give us a call or schedule a time to see if we’re a fit.Continue reading
If your mobile home or RV park website is outdated, minimal (just a few pages), or non-existent, watch this video. You’ll learn the three reasons why you need an updated website if you want to fill your vacancies using the Internet.
One of the most important reasons why you need a website for your RV park or mobile home park is so that you can convert visitors into tenants 24 hours a day, 7 days a week.
After all, the purpose of your website is to fill your vacant spaces and generate more revenue for you.
If your current website is not doing that or if you don’t have a website at this time, then give us a call or schedule a time to talk.Continue reading
You may be wondering whether or not online marketing will work to help you fill your RV park, resort or campground.
In this video, I’ll share the results we got when we started using social media marketing, video marketing, and other online marketing strategies to one of our test parks (we like to test our strategies out on our own parks before we try them with your park).Continue reading
There is a lot of talk about the power of social media and why you should be using social media to promote your RV Park, Resort, campground or Mobile Home Park.
The reality is, the results from an ROI standpoint are still somewhat mixed.
But, that shouldn’t stop you from using social media to market your Mobile Home Park, RV Park, Resort or Campground.Continue reading
One of the biggest mistakes I see mobile home and RV park owners and managers make is to assume that just because they have a website, the tenants will come.
The fact is, your website doesn’t matter until a potential tenant finds it.
Today, we’re going to explore one more tool you can use to generate more inbound phone calls, more traffic to your website, and ultimately, more revenue.
If you’ve already downloaded your free copy of the 7 Step RV Park Marketing Plan, we discussed YouTube videos for your park, Google Places and Pay Per Click (PPC) marketing.
Today, we’re going going to focus on…
Tenants and RV owners search the Internet differently.Continue reading
Reputation matters and it has to be protected.
That’s always been true.
But, what has changed is the ability for a happy or unhappy tenant to spread the word about your mobile home or RV park.
The Internet is a game changer and it’s also a double-edged sword.
Here’s why…Continue reading
In the last blog post, we talked about marketing your park with YouTube videos and how videos can help you leapfrog the competition.
Today, we’re going to talk about how you can rocket your park straight to the top of the search engines with a more advanced strategy.
Despite the claims of search engine optimization (SEO) companies who promise they can get your website to the top of Google, the truth is, there is only one way to assure a top spot in the search engines…Continue reading
If you’ve already downloaded your free 7 Step RV Park Marketing Plan, which works equally well for mobile home parks, you’re here to learn how to use videos to market your park.
In the last few posts, we talked about your website design and copywriting and how they can either create a desire to rent from you or drive your potential tenants away.
Now that your website is in order, it’s time to turn our attention to a very powerful tool – YouTube videos.
Let’s see how they work.Continue reading
In the last blog post, we started talking about your website…
We covered how your park’s website looks on a mobile device and more importantly, how easy or difficult it is for your website visitors to either call you or rent a space from you.
Today, we’re going to go a little deeper to determine why a visitor might choose not to call or rent from you.
There’s a saying in sales and marketing:
“The confused mind does not buy.”
And with that in mind, we’ll get to the third point about your website.
The first two points were covered in the last blog post sent to all the park owners and managers who have signed up for our free 7 Step RV Park Marketing Plan.Continue reading
If you downloaded our free 7 Step RV Park Marketing Plan (which works equally well for mobile home parks), you know that in our last email, we talked about why it’s important to optimize your Google Places listing for your park.
Today, we’re going to talk about your website.
Now, a lot of park owners (and managers) mistakenly think all they need is a website.Continue reading